Social Media: LinkedIn

LinkedIn is a business-oriented social networking service. It is mainly used for professional networking. It employs a "gated-access approach" (where contact with any professional requires either an existing relationship, or the intervention of a contact of theirs). This is intended to build trust among the service's users.

Connections within the site allow registered users to maintain a list of contact details of people with whom they have some level of relationship. Users can invite anyone (whether a site user or not) to become a connection. However, if the invitee selects "I don't know" or "Spam", this counts against the inviter and the account may be restricted or closed.

A contact network is built up consisting of their direct connections, the connections of each of their connections (termed second-degree connections) and also the connections of second-degree connections (termed third-degree connections). This can be used to gain an introduction to someone a person wishes to know through a mutual contact.

Membership of LinkedIn can then be used to find jobs, people and business opportunities recommended by someone in your contact network. Employers can list jobs and search for potential candidates. Job seekers can review the profile of hiring managers and discover which of their existing contacts can introduce them.

Users can post their own photos and view photos of others to aid in identification.

Users can follow different companies and can receive notifications about the employment opportunities.

Users can "like" and "congratulate" each other's updates and new employments.

Users can see who has visited their profile page.



Follow on Linked In

Follow on Linked In